Helvetica the Movie Write Up

During our mini-break for Rasahan, one of my professor assigned my class to watch another documentary film by Gary Hustwit, Helvetica. In summary, the movie discusses the origins of the Helvetica font, and its impact on our world and modern day society. Helvetica is latin for “The Swiss Type Face,” originated in Muchenstien, Switzerland, Helvetica, is now the most popular and well-recognized font in the entire world. What makes Helvetica so unique, is that it is very open various forms of interpretation, giving each viewer of it a different meaning, which interim results in marketers and graphic designers to create endless uses for the font.

My personal opinion on the movie, although it was very informative, I cannot say that I truly enjoyed this movie. I felt that its main points were incredibly repetitive, and about 30 minutes into the film, I lost my interest. I did gain a lot of information from this film, but this was simply a result of its overuse of repetition.

Advertisements
This entry was posted in Non-timebased, Writing and tagged , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s